Itis one of the downsides of the technological age...the premature wrinklingaround the neck suffered by those who constantly look down at their smartphonesand tablets.
Butbeauty experts have come up with the answer to combat the sagging skin andcreases of so-called 'Tech Neck' – a £65 cream.
YSLBeaute has created two products that use a special molecule to combat the lossof elasticity in the skin around the body's Y-Zone – the lower face, throat anddecolletage.
Itclaims its Forever Youth Liberator Y.Shape cream impregnates the skin withmillions of micro-droplets, creating a cushion that smooths and plumps theskin. Tech Neck wrinkles are most often found in those aged 18 to 39 who havean average of three digital devices and peer at their screens up to 150 times aday, say experts.
公司称他们的年轻妍活修复系列Y型霜（Forever YouthLiberator Y.Shape cream）向皮肤输送了数以百万计的微小液滴，形成可以使皮肤光滑丰满的保护层。
Butthis speeds up the loss of elasticity that would normally occur at middle age,while a constant downward gaze adds further lines and creases around the chinand neck.
Meanwhile,the company's Y.shape 'concentrate' product apparently restores the skin'selasticity to lift the area, re-plump the skin and boost lost volume.
YSLclaims one single application of the £65 product increases skin elasticity bynearly a third and skin firmness by 13 per cent.
DrChristopher Rowland Payne, consultant dermatologist at The London Clinic, said'The problem of wrinkles and sagging of the jowls and neck used to begin inlate middle age.
'Butin the last ten years, because of 'Tech Neck', it has become a problem for ageneration of younger women.
'Neckskin is exposed to sun every day because of low necklines, especially in women,but people are less inclined to think of protecting their necks than theirfaces.
'Ifthey do, they often apply insufficient cream on their necks to avoid getting iton their clothes.'